From Feedback to Action: eBloom’s Role in XLG’s HR Evolution

Discover how XLG leverages eBloom to transform HR challenges into opportunities. Learn how this innovative tool fosters employee engagement, builds trust, and drives actionable feedback for nearly 4,000 workers. Explore XLG’s journey to a unified, human-centric HR strategy.
From Feedback to Action: eBloom’s Role in XLG’s HR Evolution
Published on
January 6, 2025

At XLG, people are at the heart of every decision. This Belgian group, active in sectors ranging from domestic services to construction, industrial cleaning, and green space maintenance, employs nearly 4,000 workers. Facing complex HR challenges such as talent retention and creating a supportive work environment, XLG turned to eBloom to revolutionize its HR strategy. Laure-Anne, who has been supporting the group’s management for seven years, shares this transformative journey.

Watch the Full Interview:

For those who want the complete insight, you can watch the full interview with Laure-Anne below.

Short on time?

We’ve also prepared a highlight reel for a quick overview of the key takeaways from our discussion. Watch the short version below:

An Evolving Structure: Tailored HR Solutions for a Unified Vision

“Before eBloom, we didn’t have similar tools,” explains Laure-Anne. “Our structure was previously more local and fragmented, making it difficult to implement a global strategy.” Since consolidating its entities under the XLG name three and a half years ago, the group has initiated a transformation to align its HR goals with this new unified vision.

In this context, eBloom emerged as a strategic tool. “We were searching for solutions to better understand and manage our people. When we discovered eBloom, we immediately saw its potential to address our challenges,” says Laure-Anne.

A Gradual Rollout for Optimal Adoption

The implementation of eBloom at XLG was strategic and phased. The project was first tested over two months with managers to evaluate its relevance and ease of use. “Then, we trained our 350 employees on how to use the tool. Internal training sessions emphasized transparency, notably showing what administrators of the tool could or couldn’t see. This focus on anonymity was crucial for building trust,” Laure-Anne highlights.

Positive Reception and Versatile Usage

The tool was warmly received by employees. “At launch, many saw it as a listening ear, an opportunity to express themselves freely thanks to the guaranteed anonymity. Today, eBloom is fully integrated into our onboarding culture, particularly during quarterly Welcome Days,” adds Laure-Anne.

XLG primarily uses two key features of eBloom:

  • Click & Bloom: Short, instant surveys sent every two weeks to capture the energy and sentiments of employees.
  • WeBloom: Targeted surveys designed to address specific needs or evaluate initiatives.

The results are shared publicly on internal screens, reinforcing transparency and engagement.

Turning Feedback into Concrete Actions

One of the tool’s strengths lies in its ability to transform feedback into actionable changes. Laure-Anne shares a significant example: “We identified recurring issues in the organization of work within one of our business units. Using Click & Bloom and a test phase evaluated through eBloom, we adapted the organization. This will also allow us to measure long-term impact by revisiting the question in a few months.”

A Digital Tool That Is Simple and Engaging

What does Laure-Anne appreciate most about eBloom? Its simplicity and playful design. “The app is intuitive. In less than 30 seconds, I can answer a survey and check my dashboard. The design is both professional and fun, with little smiley faces and a gamified aspect that adds a touch of lightness,” she notes.

Conclusion: A Partnership Aligned with Human-Centric Values

For XLG, eBloom represents a strong commitment to prioritizing people by actively listening to employees and adapting practices accordingly. By making teams active contributors to strategy, XLG is building a supportive and agile work environment aligned with today’s challenges.

Are you ready to transform your talent management and create a more inclusive and high-performing corporate culture? Contact us to discover how eBloom can help.

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